PERSUASION – THE THIRD LEG
In times of economic uncertainty, it might just make the difference for your business. By Steve Martin, CMCT The messages of impending doom, which appear to be broadcast with increasing frequency by business leaders, analysts and media commentators, share some...
Live POP® Workshops (Principles of Persuasion)
When the Science is Available…Why Use Anything Else? In-Person POP® Workshops and Live Streaming POP® Workshops (Principles of Persuasion) Live POP® Workshops Slide Show The Principles of Persuasion Workshop®— offered both in-person and...
The Principles of Persuasion Aren’t Just for Business
By Eily VanderMeer, Director of Communications Updated July 2020 Webster’s defines a relationship as the way in which two or more people, groups, countries, etc., talk to, behave toward, and deal with each other. In the confines of a good relationship, there is a...
