Steve Martin, FRSA, CMCT

Cialdini Method Certified Trainer®

Steve Martin is CEO of INFLUENCE AT WORK’S UK office and a Royal Society nominated author who has worked with Dr. Cialdini for twenty years. He is co-author of the New York Times and Wall Street Journal bestseller ‘Yes! 50 Secrets from the Science of Persuasion’ with Dr. Cialdini and Dr. Noah Goldstein and his most recent book is Messengers, 8 Ways to Get Heard. His books have sold in excess of 1.5 million copies.

Steve’s work applying influence and persuasion science to business, organizational and public policy has featured in internationally in the press including the New York Times, BBC TV & Radio, Washington Post, Financial Times, Time magazine and The Harvard Business Review.

He is Visiting Professor of Behavioral Science at Columbia University Graduate School of Business and a guest lecturer at the London School of Economics and Harvard.

His Persuasion column in British Airways in-flight magazine is seen by over two million people every month and he is a regular contributor to the Harvard Business Review. Steve is a guest lecturer on executive programs at the London School of Economics and Harvard University.

His new book Messengers, Who We Listen to, Who We Don’t and Why, published in Fall 2019, is a timely exploration of why some people in society are listened to and why others are ignored regardless of the truth or wisdom of their message.

Clients trained by STEVE

  • Re-Insurance Group of America
  • Bank of America
  • Focus Brands
  • Coca-Cola
  • LEGO
  • Transdev
  • Savills
  • Novartis
  • Unilever
  • American Express

See Steve Martin in action.


Praise for Steve Martin:

“Our collaboration with Steve challenges our status quo in a positive manner as we progress, learn, expand our views and reach new heights in our performance.”

– Marielle Villamaux, Chief Client Officer, Transdev.

What others say about Steve: