Influence at Work
  • Store
  • SPEAKING
    • Speaking Topics
    • Virtual Keynotes
    • Meeting Professionals
  • TRAINING
    • POP® Workshop
      (Principles of Persuasion)
  • CIALDINI TRAINERS
    • Brian Ahearn
    • Matt Barney
    • Adrian Chong
    • Anniken Fjelberg
    • Henry Jones
    • Cheok Kau Khoo
    • Hoh Kim
    • Steve Martin
    • Gregory Neidert
    • Dan Norris
    • Christopher Phelps
    • Gail Rudolph
    • Tommy Schaff
    • Dil Sidhu
  • ABOUT US
    • About IAW
    • About Dr. Cialdini
      • Dr. Cialdini’s Biography
      • Dr. Cialdini’s Books and Publications
      • Keynotes
      • Curriculum Vitae
      • Testimonials
      • Downloadable Photos
    • 7 Principles of Persuasion
    • FAQs
    • Testimonials
    • Add a Testimonial
  • MEDIA
    • Articles and Case Studies
    • Audio Interviews
    • Video Gallery
    • Photo Library
  • CIALDINI INSTITUTE
  • CONTACT
Select Page

Articles and Case Studies

  • American Express Open Forum – The Powerful Persuasiveness of Introductions

  • Bloomberg Businessweek – Energy Use: Neighbor vs. Neighbor

  • Business 2 Community – The Best Marketing Insight I’ve Received in the Past 5 Years

  • Forbes – Raising Prices Increasing Sales

  • Harvard – Negotiation Newsletter

  • Harvard Management – Best & Brightest

  • Scientific American Mind – The Science of Persuasion

  • Success Magazine – 1 on 1

  • Success Magazine – 1 on 1 More

  • The Globe & Mail – Peer pressure makes people more likely to pay their taxes

Connect with us on your
Favorite Social Media Platform

  • 
  • 
  • 
  • 

#ThinkCialdini

Take the
Influence Gap Analysis

Begin
Services

Keynote Presentations

Training Workshops

Store

About

About IAW

Cialdini Trainers

Clients

Testimonials

FAQs

Privacy Policy

Terms & Conditions

Media

Meeting Professionals

News and Media

Photo Gallery

Subscribe To Our Newsletter

Local Office Location

Tempe, Arizona
1.480.967.6070

Copyright © Influence At Work. All Rights Reserved.

Contact
Services

Keynote Presentations

Training Workshops

Store

About

About IAW

Cialdini Trainers

Clients

Testimonials

FAQs

Privacy Policy

Terms & Conditions

Media

Meeting Professionals

News and Media

Photo Gallery

Subscribe To Our Newsletter

Local Office Location

Tempe, Arizona
wecare@influenceatwork.com
1.480.967.6070

Contact

Copyright ©

Influence At Work.
All Rights Reserved.

Participants working through an exercise at a POP workshop

Live workshop · Atlanta

Cialdini’s Influence Workshop: Two Days in Atlanta

March 11 and March 12, 2027
Buckhead, Atlanta, walkable from Buckhead MARTA station

You’ll learn why people say yes, and practice it on the conversations you have every week.

The October workshop at Arizona State University sold out.

Early bird $2,997 through December 11, 2026

Reserve your seat