One of our distinguished Cialdini Method Certified Trainers (CMCT), Mr. CK Khoo, will be hosting an open-to-the-public POP Workshop in Malaysia this June. Details: Venue: Eastin Hotel Penang, Malaysia Dates: June 21-22, 2012 Fee: RM2,000 For additional details:...
By Steve Martin, CMCT & Noah Goldstein, PhD. At first glance, little appears to differentiate Berkshire Hathaway annual stockholders reports from other major corporations’. (Except perhaps the results – a $1000 investment in Berkshire stock in 1965 is worth around...
“Cialdini is the ‘Godfather of Influence’. He is to Changing People’s Minds what Martha Stewart is to Changing Lifestyles.”“He influences almost every marketing, evangelism and sales decision that I make. His book, Influence: The Psychology of Persuasion is the...
Principles of Persuasion (POP) Training Testimonials “This workshop was very insightful and made absolute sense in terms of the Principles and their application. I am thankful for having the opportunity to attend.” – George D. Spedding, Vice President Claims,...
