ANNOUNCEMENT: Malaysian Principles of Persuasion (POP) Workshop
One of our distinguished Cialdini Method Certified Trainers (CMCT), Mr. CK Khoo, will be hosting an open-to-the-public POP Workshop in Malaysia this June. Details: Venue: Eastin Hotel Penang, Malaysia Dates: June 21-22, 2012 Fee: RM2,000 For additional details:...
Mad Men, Persuasion, Influence and the Science, Application, and Psychology of Robert Cialdini
With all the buzz about the season five premiere of AMC’s Mad Men and the extra attention on advertising and changing people’s behavior, we thought we’d use this opportunity to provide you with a sample of the new book, Six Degrees of Social Influence: Science,...
PERSUASION – THE THIRD LEG
In times of economic uncertainty, it might just make the difference for your business. By Steve Martin, CMCT The messages of impending doom, which appear to be broadcast with increasing frequency by business leaders, analysts and media commentators, share some...
