by Doron Krinetz | 24/12/2020
“Since its release in 2006, Influence by R. Cialdini has sold in over 2 million copies. It’s a classic for any marketer wanting to learn more about persuasion and how to use it in your business.”
by Doron Krinetz | 24/12/2020
“Robert Cialdini is the most influential person in the world. And by that I mean, he wrote the book, ‘Influence’, which sold three million copies and defines the six critical aspects of all influence. Now he has a new book, “Pre-Suasion“, going 10x deeper...
by Doron Krinetz | 24/12/2020
“In his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he offers revelatory new insights into the art of winning people over: it isn’t just what we say or how we say it that counts, but also...
by Doron Krinetz | 24/12/2020
“This book is the de facto standard to learn the psychology of persuasion. If you don’t read it, I hope you enjoy pounding your head against the wall and throwing away marketing dollars.”
by Doron Krinetz | 24/12/2020
“If I had the power to make one book required reading for every manager, it would be Influence: The Psychology of Persuasion, by Robert Cialdini. If I could make two books required reading, I would add Cialdini’s Pre-Suasion: A Revolutionary Way to Influence and...