Tim Eisenhauer

“If I had the power to make one book required reading for every manager, it would be Influence: The Psychology of Persuasion, by Robert Cialdini. If I could make two books required reading, I would add Cialdini’s Pre-Suasion: A Revolutionary Way to Influence and...


“This is a masterpiece by Robert Cialdini. It delves into the most important aspects of sales and marketing and is one of the most authoritative books on the subject despite its age. People think that the marketing arena is changing, but that is not quite true. The...

Holger Arians

“This book is already a classic in terms of how to influence people and persuade them to do what you want, and how to protect yourself from persuasion by others. These are two must-have skills for leaders and you should continually work on improving them.”

Primoz Cigler

“The best business book I read is the Influence: The Psychology of Persuasion by Robert B. Cialdini. I am reading it now for the second time. The reason why I like it so much is that it gives you a good explanation of human psychology that you can use in many...

Ryan Stewman

“If there is one single book that changed my sales game it’s Influence: The Psychology of Persuasion. Giving this read to a salesman is like handing a machine gun to a Marine. Because it’s a highly effective sales weapon. The mental hacks Cialdini shares are...

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Local Office Location

Tempe, Arizona

Copyright ©

Influence At Work.
All Rights Reserved.

Site Maintained by Graphique Creative