“Robert Cialdini is the most influential person in the world. And by that I mean, he wrote the book, ‘Influence’, which sold three million copies and defines the six critical aspects of all influence. Now he has a new book, “Pre-Suasion“, going 10x deeper...
“Bas is a talented trainer with a strong persuasion that makes it easy to get groups moving. Bas also succeeds in allowing the group to develop the desired skills during the training process. Bas comes across as a cheerful and energetic person, which simply gets the...
“The Principles of Persuasion Workshop is an immediate return on investment. The information presented is grounded in a sound body of evidence and can be seamlessly integrated into sales and marketing strategies. In today’s competitive environment, anyone who...
“I’ve been studying Dr. Cialdini’s book for years now and I felt I had a great understanding of the topic and principles, but the POP Workshop made everything very concrete and the “nuances” of influence and persuasion memorable. The POP...
“As dentists, we sometimes focus too much on how to do procedures and not enough time on how to get patients to accept our treatment plans. This course will help tremendously in increasing your case acceptance and allowing you to do the procedures you want by learning...
