Influence at Work Blog
What Simple Change Can Affect Your Negotiations, Creativity and Even Dating Success?
By: Steve Martin, CMCT In 1979, noted psychiatrist Dr. Alexander Schauss conducted a series of studies designed to measure the mental and physical...
When will making the first offer help your negotiations, and when will it hurt?
By: Steve Martin, CMCT Recognizing the Chicago Bulls managing partner’s reputation as a ruthless negotiator, in 1996 Michael Jordan’s agent made a...
Should I tell you now, or should I tell you later?
By: Steve Martin, CMCT In the introduction of Influence, Robert Cialdini recounts the story of a friend who, in an attempt to sell off a...
Something for Nothing: Doing Nothing Can be a Potent Persuasion Tool
By Steve Martin For nearly seventy years scientists who study the persuasion process have consistently revealed a simple, yet remarkable truth; when...
To be honest this isn’t our best ever blog post but, God bless it, it could still increase your online likeability and credibility. And your business too!
by Steve Martin Recent research has found that around 7 in 10 Americans will consult the online reviews of other consumers before making a...
Three Reasons Why You Should Probably Ask!
By Steve Martin, CMCT Benjamin Franklin famously once attempted to win favor with a political adversary by writing him a letter requesting to...
Free Webinar Jan. 23rd, 2014: Interview with Dr. Robert Cialdini
Two Ways of Setting Goals…Which is More Likely to Lead to Success?
By: Steve Martin Are you one of the many people who start the New Year off with a list of resolutions? Does this list look remarkably similar to...
Tipping Points – Five Lessons in Persuasion From Food Servers.
By Steve Martin, CMCT The humble restaurant has a number of features that make it a great place to better understand human decision making and study...
Two, Four or Six? When Persuading, What Numbers of Claims is Most Effective?
By Steve Martin, CMCT When it comes to influencing others, delivering the right number of messages to support your proposal or proposition is going...
