Influence at Work Blog
New Year! New Contest!
Contest Ended........stay tuned for more chances to win! Twitter contest details: click here! 10 People will win: ...
The Backstory of Cialdini & His Research
This new article just came out from Psychology Today written by Dr. Douglas Kenrick
Secrets from the Science of Persuasion by Robert Cialdini & Steve Martin
Check out this new animation describing the universal principles of the Science of Persuasion based on the research of Dr. Robert Cialdini,...
Potential or Reality! When it Comes to Influencing Others, What’s More Persuasive?
By: Steve Martin, CMCT Whether you are looking to position your company as the obvious choice for that lucrative new contract or to position...
Congratulations to our INFLUENCE PHOTO CONTEST Winner, Kevin Espelita!
Kevin posted some great photos of himself and his friends reading an array of Dr. Cialdini’s books. We asked Kevin to share a little...
How to Use Loyalty Programs to Increase Sales
By Steve Martin, CMCT Imagine one day that you and a friend meet for coffee. After ordering and paying for your drinks the barista hands you...
See What You’ve Been Missing
The September Public Principles of Persuasion (POP) Workshop was a huge success. Recently, thirty smart and insightful people participated in the...
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Dan Norris, CMCT to Headline at TEDx San Antonio Dan Norris, a senior Cialdini Method Certified Trainer (CMCT) has been selected to be the headline...
ANNOUNCING: Twitter INFLUENCE Photo Contest
Steve Martin, CMCT, Published in The Harvard Business Review
Mr. Steve Martin, CMCT & Dr. Robert Cialdini INFLUENCE - Science in Practice by Dr. Robert Cialdini I once attended a conference where I heard...
