Great Pre-Suasion Moments in History: Negotiate Yourself a Better Deal
By Dr. Robert Cialdini As National Security Advisor and US Secretary of State during the 1970s, Henry Kissinger was considered America’s greatest international negotiator. When asked who he considered the best such negotiator he had encountered, he nominated Egypt’s president Anwar Sadat because of a pre-suasive tactic he regularly employed that allowed him to get […]