Robert Cialdini – How to Influence Others Robert Cialini on winning friends and influencing people.
Robert Cialdini – Applies Influence to PoliticsRobert Cialdini discusses influence in politics and across cultures, and how technology has changed the field.
Robert Cialdini – Covert Research MethodsRobert Cialdini talks about going undercover and his books â€śInfluenceâ€ť and â€śYesâ€ť.
Robert Cialdini – Explores the Neuroscience of InfluenceRobert Cialdini on how your brain tricks you.
Robert Cialdini – Examines InspirationRobert Cialdini discusses the excitement of finding new explanations through research.
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â€śRobert Cialdini is the Benjamin Franklin of research on influenceâ€“a keen observer of human nature, great writer, minter of pithy phrases, and clever experimenter whoâ€™s able to capture lightning in a jar.â€ť— Chip Heath, Professor, Stanford Graduate School of Business