Robert Cialdini – How to Influence Others Robert Cialini on winning friends and influencing people.
Robert Cialdini – Applies Influence to PoliticsRobert Cialdini discusses influence in politics and across cultures, and how technology has changed the field.
Robert Cialdini – Covert Research MethodsRobert Cialdini talks about going undercover and his books â€śInfluenceâ€ť and â€śYesâ€ť.
Robert Cialdini – Explores the Neuroscience of InfluenceRobert Cialdini on how your brain tricks you.
Robert Cialdini – Examines InspirationRobert Cialdini discusses the excitement of finding new explanations through research.
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â€śThis book is the de facto standard to learn the psychology of persuasion. If you donâ€™t read it, I hope you enjoy pounding your head against the wall and throwing away marketing dollars.â€ť— GUY KAWASAKI, CEO, Holy Kaw