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Principles of Persuasion Workshop

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What You Will Learn

  • The Six Universal Principles of Persuasion that have been scientifically proven to make you most effective
  • What are the Activators that will most effectively initiate each Principle
  • What are the Amplifiers that will act as rocket boosters to amplify the effectiveness of each Principle
  • What are the conditions and situations where each Principle works best
  • How to most effectively use these Principles together
  • How to recognize the difference between what the science says and what other guess
  • How to protect yourself and those you want to protect from unethical persuasion
  • How to recognize the most powerful “Moments of Influence”
  • What to say in the most powerful “Moments of Influence”
  • How to use these very powerful tools to help solve your very own influence challenges
  • Which Principles are best for developing trusted relationships
  • Which Principles are best use during times of uncertainty
  • Which Principles are best to use when dealing with people who don’t know you
  • Which Principles are best to use when people don’t like you (not that this would be any of OUR readers)
  • How to recognize and use these Principles ethically
 
CONTACT US
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Testimonials

‚ÄúThe Principles of Ethical Influence, as taught by Bob Cialdini, needs to be a part of every salesperson‚Äôs toolkit. What strikes me is not only the simplicity of his message but the power it provides in practice.‚ÄĚ
R. CRAIG WILSON, Sr. Vice President, Sales Manager, Northern Trust

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