Steve Martin is the Director of INFLUENCE AT WORK (UK). Along with Dr. Noah Goldstein & Dr. Robert Cialdini he is co-author of the New York Times, Wall Street Journal and Business Week International bestseller¬†Yes! 50 secrets from the science of persuasion¬†which to date has sold over ¬ľ million copies and has been translated into 26 languages.¬† In 2008 the book was long-listed for the¬†Royal Society‚Äôs¬†annual prize for science writing and in 2009 the¬†Harvard Business Review¬†listed the book on their prestigious ‚ÄėBreakthrough¬†Ideas for Business‚Äô¬†list.
Steve is regularly featured in business and the national press including his monthly¬†‚ÄėPersuasion‚Äô¬†column for the British Airways in flight magazine¬†Business Life¬†and he is a columnist for the¬†Harvard Business Review¬†online and the UK‚ÄôsInstitute for Leadership & Management. His columns are read by over 1 million people each month.
Steve speaks and runs workshops about the science of influence and persuasion and its application to a wide variety of business, government and non-profit organisations around the world. At the time of writing he is working closely with the Behavioural Insight Team within the UK Government‚Äôs ¬†Cabinet Office and he is a member of the Secretary of State‚Äôs Behaviour Change Network Team within the UK Dept. of Health.
Steve Martin along with Noah Goldstein and Robert Cialdini just released their new book, The Small BIG, small changes that spark big influence.