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The Best Marketing Insight I’ve Received in the Past 5 Years

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Teen Smoking


Peer pressure makes people more likely to pay their taxes

 


How to get someone to like you immediately

 


Dishy Mix Personal Life Media

 

LA TIMES
Los Angeles Times – Persuasion

 


Forbes – Raising Prices Increasing Sales


PSP – Giving Psychology a Way


Harvard Business School-Crafting Normative Messages


Harvard Managment – Best & Brightest


Harvard – Negotiation Newsletter


Institute for Government-UK Policy Challenges

Mashable – 6 Ways to Be More Persuasive With Social Media


Miller McCune-Saving Energy


Success Magazine – 1 on 1


Success Magazine – 1 on 1 More


World Bank – Environmental Action of Others 

 

Belgium Trends

 
The Spreading of Disorder


Storming the Servers: A Social Psychological Analysis of the First Internet War


National Geographic – Putting a Face on Energy Savings

Influence


The Art of Corporate Influence


Fake TV Game Show ‘Tortures’ Man, Shocks France


Why Groups of People Don’t Help Accident Victims (And What To Do About It), Part 1 & 2


Influence, by Robert Cialdini


People are People and we’ve been that way for 5000 years


Influence: Science & Practice


How to increase your email marketing reach by 288%


Flocking to Conserve Energy


Influence – Put the power of persuasion to work for your business


Science in Marketing


Great Work Interview Professor Robert Cialdini


How to be more Persuasive


The Powerful Persuasiveness of Introductions


An Illustrated Guild to the Science of Influence & Persuasion


6 Powerful Social Media Persuasion Techniques

Dr. Robert Cialdini and 6 Principle of Persuasion


The Ultimate Influence of Email Marketing


A book that can help you make smarter decisions about your money


Marketing Influence: Q&A with Robert Cialdini


Can politicians shape our behaviour?


How to Make Terrorists Talk with Balloon Comments


The Science of Persuasion – Scientific American Mind


Get A Grip On Influence – Investor’s Business Daily


Yes! Makes the New York Times Business Best Seller List.


Influence by Robert Cialdini has just been named top sales & marketing book in the new book 100 Best Business Books of All Time.


London Telegraph Discusses Influence Principles and Raising Children


Persuasion is a Science – New Statesman


Neighborhood Energy Conservation – PRI


Greening With Envy – The Atlantic


5 Magic Words for Persuasion – Psychology Today


The Contribution of the Social Sciences to the Energy Challenge


Leader to Leader: Drucker Foundation

NEW!!!

Keeping Up With The Joneses to Save Energy


David Cameron: We will tackle poverty by building strong community ties


Każdego dnia jesteśmy obiektami manipulacji, sami też próbujemy wpływać na innych


Making buildings more efficient: It helps to understand human behavior


Changing Minds and Changing Towels – Psychology Today


Management Today reviews YES!


Consumer Sciences Today – The Surprising Science of Influence and Persuasion


Credit Suisse – All I Really Need to Know I Learned at a Tupperware Party


Cornell Hotel & Restaurant Administration Quarterly Linen Reuse Study


Financial Post Discusses Cialdini and The Staying Power of Persuasion


Management Consulting News on Dr. Cialdini


Dr. Cialdini Interviewed by Radio Host Mike Carruthers


Arizona State University – Study Finds Persuasiveness Is Attuned to Cultural Differences


INFLUENCE featured in ClickZ.com Article : Marketing Classics


Cornell University – Hospitality Industry and Persuasion


Jens Thang Reviews INFLUENCE in The Negotiation Guru

Human Behavior and the Marketplace

 

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Testimonials

“If you want to know how to influence people, just read Robert Cialdini’s classic book on the subject, INFLUENCE: The Psychology of Persuasion. It’s brilliant and effective, full of time-proven ideas.”
Steve Krug, Author of Don’t Make Me Think

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