David Thomson is on a personal mission to create a global paradigm shift in the way persuasion and influence is taught. He skilfully weaves personal, often humorous, stories into his workshops and presentations, which enthuse participants and motivate individuals to apply his new and influential methods in marketing, leadership, and sales.
A Napoleon Hill certified instructor, qualified life coach, and self-made businessman with 27 years’ experience in sales, David pushes himself to excel at everything he does. This was drilled into him at 16 years of age when he joined the British Army where, in addition to becoming a soldier and boxing champion, he realized that expert training and self-discipline were his path to success.
Early in his career, David sold mortgages to home buyers, and soon became a financial adviser with Royal & Sun Alliance. Within two years, he had become the number-one selling financial adviser from their 650 offices in the United Kingdom, and maintained that position throughout the 1990’s.
In the new millennium David founded his own businesses, offering his expertise directly to the consumer market, and extending into property sales, insurance, mortgages, and eventually law.
After consolidating all of these businesses into The Hannah Corporation, he developed Hannah Training–This is where David found his calling.
From nothing, David created and nurtured The Hannah Corporation. He sold the company in a multi-million pound transaction in order to pursue his passion of training the science of persuasion and influence. Today, he is one of only 19 trainers personally trained and endorsed by Dr. Robert Cialdini to teach his Principles of Persuasion (POP) Workshop.
In his free time, David enjoys meditation, golf, snowboarding, and sharing himself with his wife and four children.
What Dr. Cialdini says about David Thomson, CMCT
“As a highly successful businessman, David brings great credibility to his workshop presentations on the topic of influence and its application to a wide range of business issues and problems. In addition, his contagious energy and impressive intellect produce sky-high satisfaction ratings.”
– Robert Cialdini, PhD,
New York Times Business Best Seller Author, CEO, and President of INFLUENCE AT WORK