WeÂ wantÂ to help our followers keepÂ their New Year’s resolutions using one of the SixÂ Principles of Persuasion.
The Principle of Commitment & Consistency states:
â€śOnce we have made a choice or taken a stand, we will encounter personal and interpersonal pressures to behave consistently with that commitmentâ€ť
Commitments that are made public create more lasting change. The more public, the stronger the sense ofÂ commitment, and thus the more likely you are to stick with your commitment.
To that end, we are hosting aÂ Twitter contest to increase the likelihood you will seeÂ your resolutions through to the end of 2015 and beyond.
Simply tweet your resolution using the hashtag, #CIALDINI2015 and you will be entered into a random drawing to win a Kindle Fire HDX.
The contest starts now and runs until midnight January 15th, 2015 PST. Â The winner will be announced on January 16th! Â Good luck!