“Robert Cialdini amazed our audience with his highly applicable scientific insights on persuasion and influence. His presentation style combines authority and inspiration, which makes him a very engaging person to listen to.” — HANS JANSSEN, DenkProducties

"Robert Cialdini amazed our audience with his highly applicable scientific insights on persuasion and influence. His presentation style combines authority and inspiration, which makes him show more/less

"This program will help executives make better decisions and use their influence wisely... Robert Cialdini has had a greater impact on my thinking on this topic than any other scientist... The best show more/less

“Bob Cialdini is the most brilliant student of influence and negotiation I’ve encountered. If everything were on the line in a negotiation, I can’t think of anyone I’d rather have advising me.” — TOM PETERS, The Tom Peters Group

"Dr. Cialdini's ability to relate his material directly to the specifics of what we do with our customers and how we do it, enabled us to make significant changes. His work has enabled us to gain show more/less

“We've known for years that people buy based on emotions and justify their buying decision based on logic. Dr. Cialdini was able, in a lucid and cogent manner, to tell us why this happens. Our agents are show more/less

"Dr. Robert Cialdini literally touched thousands of lives and you met all facets of our mission statement. He helped solidify an outstanding Day, and helped create the significant show more/less

"We recently got back our reader survey results from the Oct. issue and your article was both the most read and the one that people found the most useful. Congratulations!" — ALDEN M. HAYASHI, Senior Editor, Harvard Business Review

"The message given in your presentation is just what our people needed to confirm that the psychology of influence can be learned... If these messages are applied, then our objective show more/less

"Robert Cialdini, through his intensive research, has clearly shown that it is possible to increase the efficiency and effectiveness of persuasion to bring about amazingly show more/less

"Very rarely do I hear a speaker whose message stays with me after I leave the session... I am still amazed how often I am drawn to his words…informative, motivational, interactive and show more/less

"I am sure that the conclusions you draw will have a major influence on management and sales practices." — STEFAAN GILLIS, Marketing Manager, Compulec, Belgium

"His presentation was stirring and full of information to help in the influencing decisions and more specific in getting closure on your ideas and services. I would recommend that anyone show more/less