“Robert Cialdini amazed our audience with his highly applicable scientific insights on persuasion and influence. His presentation style combines authority and inspiration, which makes him a very engaging person to listen to.” — HANS JANSSEN, DenkProducties

"Not only was his lecture and the subsequent discussion fascinating but for weeks afterwards I heard people her and elsewhere referring to his insights and examples. My sense is also that Robert’s work is show more/lessbeing taken very seriously in Government so I hope that his research will come in time to be more fully reflected in public policy." — MATTHEW TAYLOR, The Royal Society for the encouragement of Arts, Manufactures and Commerce London, England

"This program will help executives make better decisions and use their influence wisely... Robert Cialdini has had a greater impact on my thinking on this topic than any other scientist… The best popular book that show more/less demonstrates six or eight ways in which the quirks of your own mind will frequently prove dysfunctional to your best interests is Cialdini’s Influence." — CHARLES T. MUNGER, Vice Chairman, Berkshire Hathaway, Inc.

"Both your content and style of presentation make it easy for one to relate your ’Principles of Influence‘ to virtually any business or endeavor." — JOHN M. THOMPSON, Vice President, Merrill Lynch

"Dr. Cialdini was the top speaker we’ve ever had... in or out of the organization. They loved him." — JENNIFER L. BOTELHO, KPMG, LLP

“Bob Cialdini was the top scoring speaker at our Financial Advisers Conference, where some awarded him scores above the maximum. Additionally, he was at the top of the speakers of show more/less the European Annual Meeting. Bob’s ability to bring together fundamental behaviours of vital importance, with the logic and scientific evidence that support his concepts, made the presentations particularly powerful. He presented in an attractive and entertaining way that held the interest of the audiences throughout in both conferences.” — COLIN KELSEY, General Manager, LIMRA Europe & Africa

“Bob Cialdini is the most brilliant student of influence and negotiation I’ve encountered. If everything were on the line in a negotiation, I can’t think of anyone I’d rather have advising me.” — TOM PETERS, The Tom Peters Group

“I want to express my appreciation for your excellent presentation at The Forum on Executive Decision Making and Influence... the audience was composed entirely of senior executives from major show more/less U.S. and Canadian companies... The evaluations were in the ’excellent‘ range and you received more mentions as ’The part of the program I liked most‘ than any other speaker — quite an accomplishment given the competition!” — SHERMAN ROBERTS, Director of Executive Seminars, John F. Kennedy School of Government, Harvard University

“The Training Directors’ Forum is the third event Robert Cialdini has keynoted for us and each time he has done an outstanding job—providing ethical and actionable information on the ‘Science of Influence’ that show more/less our participants can immediately apply in their work.” — JULIE GROSHENS, Conference Program Director, VNU Inc, Training Directors’ Forum

“We’ve known for years that people buy based on emotions and justify their buying decision based on logic. Dr. Cialdini was able, in a lucid and cogent manner, to tell us why this happens. Our agents are now better show more/less positioned to influence their clients—in an ethical manner—to make better buying decisions. We could not be happier with his presentation.” — MARK BLACKBURN, Sr. Vice President, Director of Insurance Operations, State Auto Insurance Companies

"The message given in your presentation is just what our people needed to confirm that the psychology of influence can be learned... If these messages are applied, then our objective of show more/less creating a more successful business will have been met." — A.M. McINTOSH, IBM United Kingdom International Products Limited

"Robert Cialdini, through his intensive research, has clearly shown that it is possible to increase the efficiency and effectiveness of persuasion to bring about amazingly positive results." — PRATAP NAMBIAR, Regional Executive Partner, KPMG Global Markets Asia Pacific

"After Dr. Cialdini's program, the noise of praise was almost deafening." — ERIC SNYDER, Ph.D., Vice President, Sales and Marketing, Shea Homes

"The presentation was perfect. The audience was intrigued with what Dr. Cialdini had to say. He was most effective." — ANNETTE HOPGOOD, Georgia Department of Education